Perrin's Blend is a high concentration of antioxidants in a base of raw honey, and honey thickens naturally.  We could add more honey which would help with the thickness but that would weaken the formula, so we have chosen not to do this.  The ointment seems to work better when it is so thick it actually has to be pressed onto the area being treated.  Once it makes contact on the skin your body temperature will start to slightly melt the honey, making it softer.  A thicker product runs less, which helps it to stay in place until a bandage can be placed over the area. 

If the thickness poses a real problem to you then you can thin the product with pure honey.  Some people choose to do this.  Another option is to add a few drops of pure aloe vera, the liquid form you would find at a health food store.  If you do this, we recommend you do it in a separate container and not contaminate the whole jar of Perrin's Blend.